Link a Brand to a Menu Item

Brands play a central role in how Menu Items appear on Weedmaps.

Linking Menu Items with a Brand:

• Increases discoverability in Weedmaps search.
• Improves classification accuracy for verified products.
• Helps maintain a consistent customer experience on listing pages.

You can link a Brand to a Menu Item by using any of the operations below:

You can explore available Brands with this operation:

You can utilize the many filters parameters on these operation for search and discovery.

Send us the brand_id

• The most reliable method.
• Retrieves the exact brand by its unique Weedmaps identifier.

Send us the brand_name

Even if a Menu Item is not linked to a Brand Product, simply providing a brand reference by passing a brand_name ensures the brand is displayed to consumers.

• Weedmaps performs a likeness search to match the brand by name.
• Unmatched names are silently ignored (no error returned).

Payload Example

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brand_id and brand_name are Mutually Exclusive

If you do not have a Weedmaps Brand identifier, this additional property will attempt to match to a Brand in the Weedmaps Universal Brand Catalog. Providing brand_id is the preferred method and will provide the best results for Menu Item and overall Menu quality.

You can pass the Brand identifier as the brand_id or brand_name attribute in a Menu Item payload.

{
	"brand_id": {"type": "integer"},
	"brand_name": {"type": "string"}
}

{
	"brand_id": 1234,
	"brand_name": "West Coast Cure"
}